Virgin's head of people strategy Amy Sawbridge spoke about the importance of connecting your employer brand internally and externally: "Ultimately your employees are also your customers, and vice versa."
She revealed how they're working hard with their people teams across the multi-Virgin brands around the globe – comprising more than 68,000 people – to achieve this. Sawbridge added that their CEO, Richard Branson, still plays a strong role in the organisation, and how his dedication and entrepreneurship continues to make a great impact.