Employee and Brand Engagement Specialist and Generalist OD Consultant. Founding MD of Omnicom-owned Interbrand Inside. Founder and owner of www.by2w.co.uk. Widely published author inc Brand Engagement - How Employees Make or Break Brands (Palgrave/Macmillan 2007)http://www.palgrave.com/products/title.aspx?PID=281268