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You may ask… what makes this new generation of workers so different from the rest? Well, let me introduce you to Gen Y, defined by their radical working values and their 24/7 connectivity to the outside world. As Alexis de Tocqueville once said: “Each...
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Hilary Blackmore , registered psychologist, A&DC Members of Generation Y (Gen Y) bring a particular set of strengths and a new set of challenges to the workforce. Organisations are increasingly seeking help navigating this new young talent on the...
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Justine James co-founder and director of talentsmoothie Generation Y – threat or opportunity? In my work with clients I’ve been part of many debates considering whether action is needed in organisations to accommodate Generation Y (Gen Y). Most tend to...
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David Bevan, director of communications at InterQuest , the IT recruitment company According to Wikipedia, Generation Y refers to “the children of the Baby Boomers – the cohort of individuals born roughly between 1980 and 1994”. They have a reputation...
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Lucian Tarnowski, managing director, BraveNewTalent.com Gen Yers have grown up in a very different world. In the last 20 years the world has changed dramatically and at a pace that nobody could have predicted. Change is all Gen Yers have ever known, they...
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Ok, so most of us would have heard the term of Gen Y but why is Gen Y creating such a stir in the world of work? Who are they? What are Gen Y behaviours? Should employers be gearing themselves up to re-shape their workforces according to their demands...
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My name is Charlie. I'm 23. I'm hungry, I'm ambitious, and I'm lost. Welcome to Generation Y in the late noughties. Silver spoon Ok, it's not as bleak as all that, and certainly not for me. I have a great job, enough money and good...
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What is driving this Gen Y trend? What does seem to be the trend is for people to be moving towards having more than one career, with some people having a second or even third career. The key is that people have transferable skills and are prepared to...
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Richard Tyrie, co-founder of online talent management provider JGP Employers across Britain face a recruitment crisis so how can councils reach out to the so-called Generation Y? The Audit Commission’s recent report, “ Tomorrow’s People ” highlighted...
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In many ways the fates of popular soft drink Dr Pepper and Generation Y (those born after 1980) are intertwined. In 2001, Dr Pepper was going through a major rebranding exercise that introduced the UK to a new catchphrase: ‘Dr Pepper, so misunderstood...
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