Step 5: Report on your findings
This step can be the most challenging, as often you have so much information to present it can be a bit daunting. Here’s some tips to help you in presenting your findings:
● Think of the communications pyramid - in my book (Effective HR Communication) I talk about a communications pyramid, which is an approach used to help you prioritise your messages. You’ll find this approach helpful as you present your findings - first starting out with your key message, then your next most important, and so on. This ensures that you get to the point quickly in case your audience does not read the entire report (which can be quite lengthy).
● Be consistent - another point I make in my book is about consistency. This is especially key in a lengthy report, as it makes it easier to read and focus on where to go for the various pieces of information. For example, if you are presenting on multiple reward programmes, use the same structure throughout - e.g. introduction, summary of findings, recommendations.
● Present value-added information - our role is not only to present findings, but to make sense of them. This is key in the report, for as experts in rewards, our leadership team is relying and counting on us to add this level of value. So look for opportunities to add this value in what and how you report your findings - e.g. explain what the data means, make connections with other data in the business and present recommendations.
● Think about how you say it - this final point is key, and the answer will differ from company to company. The point here is that often it’s not just what you say that makes a difference but how you say it. Think about how you present your findings and your recommendations, and make sure you are setting yourself up for success in how you do so.