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Display advertising

Want to reach over 90,000 HR decision makers?

Changeboard has become the perfect market place to advertise your products or services to a senior, highly targeted, and engaged audience of HR and recruitment professionals.

We'd be happy to help you connect with your potential customers by using prominent advertising placements, targeted email campaigns, and sponsorship opportunities on our products and at our events.

Audience reach

Since our launch in 2004 we've become the largest provider of specialist HR jobs in the world, with the most senior audience of all HR sites.

We're also the only HR site to have our audience figures and demographic audited and verified by independent third parties:

  • ABC
  • NORAS
  • 90,018 unique users visit our website every month (ABCe, March 2011)
  • 570,495 page views per month (ABCe, March 2011)
  • Average salary of our users in the UK is £63,122; half earn more than £50,000 per annum; 11% earn more than £100,000 (NORAS, 2011)
  • 82% of our users are HR Manager level and above; 13% are HR Directors
  • 79% educated to degree level; 36% to Masters level
  • Over 50,000 jobseekers are subscribed to our jobs by email
  • Last year we advertised over 57,000 jobs for over 2,200 customers worldwide

Audience members by job title

Change Management
8110
Employment Law
5890
Head Of Training /Director
6580
HR Director
7610
HR/1T Systems
6600
HR Manager
8420
Payroll
6440
Recruitment Director
6150
Recruitment In House
8230
Talent Management
7560
Training & Development
7900
Training Manager
6930

HR departments that have advertised with Changeboard in 2010/2011 include:

  • Amazon
  • Barclays
  • Coca-Cola
  • Diageo
  • Eon
  • Five/li>
  • Gap
  • Harrods
  • ITN
  • JP Morgan
  • Kingfisher
  • Ladbrokes
  • Microsoft
  • The National Trust
  • O2
  • PWC
  • QBE
  • Rio Tinto
  • Sainsbury's
  • Thames Water
  • Unilever
  • Warner Bros
  • Xchanging
  • Yahoo!
  • And in 2011 even the Queen has favoured Changeboard, as we advertised vacancies for the Royal Household...

Display advertising products and options

We've outlined the advertising placements available below:

Placements and specifications

Homepage Banner - 468x60 pixels; max file size 20K (animated or static, jpeg format)
Skyscraper Banner - 120x600 pixels or 120x300; max file size 20K (animated or static, jpeg format)
Button - 120x60 pixels (static jpeg)

Location: Sitewide

Placements

Banner (468x60)
Skyscraper (120x600 or 120x300)

Sitewide Placement

Location: Homepage

Placements

Banner (468x60)
Button (120x60)

Homepage Placement

Location: Career advice homepage

Placements

Banner (468x60)
Button (120x60)
Skyscraper (120x600 or 120x300)

Career Advice Placement

Location: Job listings page

Placements

Banner (468x60)
Button (120x60)
Skyscraper (120x600 or 120x300)

Job Listing Placement

The listing page allows you to target specific specialisations, eg HR Director, In-house recruitment, Learning & development, HRIT/Systems.

HTML E-Shots

Changeboard has over 30,000 opt in subscribers to emails.

These can be targeted by specialization, job title and location.

Max file size of 100K with any imagery no greater than a file size of 70K.

Cost: £2500 (sent to a targeted list of up to 5,000 subscribers), + £500 for each additional 1,000 subscribers.

Weekly newsletter advertising options & advertorial

The weekly Changeboard newsletter is subscribed to by over 40,000 HR professionals, and has a >25% open rate.

Newsletter Banner

This is an exclusive banner placement to help you gain maximum exposure.

Cost £2,500

Advertorial

A great way to showcase details of your products and services.

Cost £750

Contextual placement onsite

Advertise in the specific content category or categories that relate to your offering. Many of Changeboard's users are budget holders, and are looking to view a product or make a purchase decision. It's the perfect time to offer your services or promote your products.

Price on application

Jobs by email sponsorship

Changeboard jobs by email alerts are received by over 30,000 Changeboard members every day.

A solus sponsorship banner opportunity is available on every jobs by email alert, on a daily or weekly basis.

Cost - daily: £500
Cost - weekly: £2,000

E-Guides

Changeboard publishes a number of E-guides focusing on key areas within HR & Recruitment, and they are specifically tailored to promote relevant products and services. They are promoted across the entire Changeboard platform, and appear prominently on newsletters.

They can include case studies and promotional information provided by advertisers. This is a great way to promote your company brand, products and services to decision making professionals looking to keep up-to-date with current trends.

Advertising opportunities:

  • Main sponsor - front cover plus inside DPS - £3500
  • Inside front cover - £1400
  • Full page - £800
  • Half page - £500
  • Back cover - £1400

Events

Changeboard hosts a number of events each year for heads of HR functions. Sponsorship opportunities are available for 2011 events, and we can also work with you to deliver a focused forum, breakfast or regional networking event(s).

Contact details for display advertising

Changeboard offer a range of enhanced advertising products to promote your products and services, or to build your employer brand.

If you are interested in advertising with us, please email us at advertising@changeboard.com, or call Theresa Onley, Head of Display Advertising, on +44(0)20 8675 8851 and she will be happy to help you with your advertising needs.